The majority of the world’s population has a smartphone, meaning apps are at their fingertips and have become an essential tool for businesses. However, not everyone has the coding skills to create functional apps. Fortunately, there has been a rise in low-code/no-code app designs, which are created through third parties using click-and-drag options. Essentially, businesses make the most of other mobile app developers’ work and can use it to their own ends.
Low-Code/No-Code (LCNC) is a means of creating mobile apps without having extensive knowledge of the code sitting in the background. Whether you’re looking to create a loyalty app, communication hub, booking engine, and beyond, an LCNC platform will have everything you need to succeed. Once you’ve chosen an engine and logged in, all you need to do is decide on features and drag them into your system. For example, if you need a payment button, you can easily drag it into place and edit the functionality.
There is a learning curve when it comes to LCNC app development because every platform is different, which means a complete beginner may struggle. Therefore, you can always turn to external support from a contractor with basicmobile app development software knowledge.
If you head over to Google and type in “no-code”, you will find endless resources designed to guide you towards API management tools, app design tools, automation software, and much more. There is an app for everything, so it makes sense that LCNC would be catered for. According to Statista, the LCNC market worth sat at $13 billion in 2020 and is expected to rise to $65 billion by 2027.
Low Fuss and Low Cost: Coding expertise is in high demand thanks to the digital revolution, which means they cost a hefty sum and are difficult to source. Fortunately, with the LCNC revolution well underway, businesses can create a full network of apps without high levels of fuss and cost.
Improve Content Engagement: Apps are a great way to reach people wherever they are, and they can send push notifications, which bring people to your content quickly. Further, content can be updated easily using LCNC solutions, meaning customers will always have access to the latest, which will help boost engagement and sales.
Simplify Customer Journey: The customer journey needs to be simple in a digital age, with buyers expecting a smooth transition between browsing and purchasing. With the use of LCNC app development, businesses can put information, products, and transaction functionality into one app. Further, customer support from reliable mobile app developers can be thrown in for good measure. This is great for customers because it means they won’t need to bounce between several platforms to achieve the same end goal.
Mobile apps are a fantastic tool for businesses to leverage in 2022, and their relevancy will only continue rising as the spread of low-code/no-code solutions spread. With zero coding knowledge, a small start-up has the potential to create an app that competes with large enterprises, helping to level the playing field and give choices to the people.